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Archives for Cynthia G. Parshall, Ph.D.

Nudges and the work-from-home world – How to inspire your team from a distance

May 20, 2020  | Published by  | Comments Off on Nudges and the work-from-home world – How to inspire your team from a distance

Just a few short weeks ago, the work world underwent a rapid, unplanned, sea change. Those of us in the... View Article





Pain Points – Addressing Your Big Problems the Behavioral Design Way

November 27, 2018  | Published by  | Comments Off on Pain Points – Addressing Your Big Problems the Behavioral Design Way

By Cynthia G. Parshall and David Cox What are the biggest pain points that you have to deal with, at... View Article





Developing Nudges for Your Exam Program

September 19, 2018  | Published by  | Comments Off on Developing Nudges for Your Exam Program

By Cynthia G. Parshall and Brittany Johnson Introduction Behavioral design is the process of identifying points in a user process... View Article





Action Design Approaches For Survey Administration

December 14, 2017  | Published by  | Comments Off on Action Design Approaches For Survey Administration

Action design is a set of tools aimed at making it easy for users to take an action or make... View Article





Action Design for Instruction and Assessment

March 1, 2017  | Published by  | Comments Off on Action Design for Instruction and Assessment

There are many areas of life where people have the desire to take actions, but have difficulty following through. This... View Article





Audio – Why, When, and How to Use This Item Type

December 16, 2016  | Published by  | Comments Off on Audio – Why, When, and How to Use This Item Type

Overview In a typical Audio (AU) item a sound file is included within the stem of a multiple choice item,... View Article





The Short Answer – Why, When, and How to Use this Item Type

July 19, 2016  | Published by  | Comments Off on The Short Answer – Why, When, and How to Use this Item Type

Overview The Short Answer (SA) is a constructed response item type in which the examinee types a short response. Like... View Article





The Drag and Drop – Why, When, and How to Use this Item Type

June 22, 2016  | Published by  | Comments Off on The Drag and Drop – Why, When, and How to Use this Item Type

Overview The Drag and Drop (DD) item typically includes a list of elements that the examinee is asked to associate... View Article





Designing a Test with Accessibility in Mind

March 30, 2016  | Published by  | Comments Off on Designing a Test with Accessibility in Mind

Testing organizations have a legal obligation to provide a broad range of test accommodations, based on the 2008 amendment to... View Article





The Hotspot – Why, When, and How to Use this Item Type

January 27, 2016  | Published by  | Comments Off on The Hotspot – Why, When, and How to Use this Item Type

Overview In a Hotspot (HS) item the examinee responds to the question by clicking directly on an image. This is often a... View Article